Originated in India , Shimona is a brand dedicated to classic cuts, exceptional embroideries and embellishments with a sole purpose of offering chic, classic, conceptual and conscious designs to the consumers. The label is known for its hand embroideries on finest quality of fabrics consciously sourced. Traditional techniques and craftsmanship underpin Shimona’s quality of design. The brand aims to completely move to a 100% sustainable practice over a period of time.